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04-Dec-2020

"The Magic of the Accordion" Competition - Worldwide

The Magic Accordion header
Mirco PatariniAnnouncement by CIA President Mirco Patarini of "The Magic of the Accordion" video competition was part of the Agenda for the CIA online 144th General Assembly of Delegates Congress on 28 November 2020.

Supporting text: CIA has always been very attentive to the evolution of the audio, video and internet world in general. Even if the video of a performance cannot be compared to a live concert, a video can however be an artistic product in itself.

The accordion is one of the youngest instruments, but a space has now been created in every musical genre, from Baroque to contemporary, folk to jazz. The new challenge is to modernize the image of the instrument in order to make it attractive and popular to the general public and especially the youth of today. The video should be a fresh, young and modern style.

From this came the idea of a competition for the creation of promotion videos. The object of the competition is the creation of a promotional video spot lasting 60 seconds on the theme "The Magic of the Accordion"; dedicated to the promotion of the accordion to the general public. The video spot must also be adaptable in the versions of 30 seconds and 10 seconds for media uses.

A complete announcement with all rules has been created, and the winner will be voted by the CIA Members. The budget is about 2,500 Euro, covered by CIA.

The proposal is to make the announcement of winners for World Accordion Day, 6th of May 2021, and use the best video as “Intro” for all CIA events in the year.

Full information about the competition will be published in the next 10 days.
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